Situation: Major oil company. Major oil spill. Major PR fail.
Solution: Create a parody so we can all laugh at how terrible the whole thing is.
Interpretation: America sucks at coping with disaster. But who can blame us, it’s funny.
Apparently a fake BP Twitter account was created shortly after the oil spill crisis in the Gulf of Mexico, posting things like, “We regretfully admit that something has happened off of the Gulf Coast. More to come,” to “We’ve created something that will affect your children’s children. Can YOU say the same about YOUR life?” to “The good news: Mermaids are real. The bad news: They are now extinct,” to my personal favorite, “What a gorgeous day! The ocean is filled with the most beautiful rainbows!”
It’s no surprise that the Twitter account would respond with another sarcastic remark when asked to clarify the satirical nature of its postings, saying, “We are not associated with Beyond Petroleum, the company that has been destroying the Gulf of Mexico for 51 days.'”
The Cultural Aspects of Media class that I took this past semester touched on how people turn to parody and pranking to help us cope with disaster. Disasters like this oil spill. And if you’re judging me for laughing, watch this video first: